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🧸 Product IE July 14, 2023

Baby self-feeding pillow

Soft pillow grey in colour, the product can detach from the center for the purpose of placing around an infant’s neck, there is a mesh net at one end for the purpose of holding a bottle in place without the assistance of the care giver. The products is sold online.

📷 Safety Gate / European Commission · Source
Baby self-feeding pillow
📷 Safety Gate / European Commission · Source
Risk level
Serious risk
Type
Choking
Category
Childcare articles and children's equipment
Hazard
The pillow is placed around the baby’s neck, the bottle is held in position by a piece of elastic or a pouch and the baby is positioned on its back to feed itself without the assistance of a caregiver holding the bottle and controlling the feed. In this situation, the baby will not be able to control the flow of milk and the milk will continue to flow even if the baby is not swallowing. This can lead to choking. Choking can be silent and a baby will not have the dexterity or cognitive behaviour to otherwise raise the alarm.
Origin
Unknown

⚖️ Actions ordered by authorities

  • Measures ordered by economic operators (to: Distributor) Removal of this product listing by the online marketplace
🗄
Archived (older alert)
This alert was reported 1110 days ago and has been moved from our active feed to the archive. The original safety information still applies — we have no confirmation from the issuing agency that the product is safe again. Refer to the official notice for the current status.
📈 Timeline
72 days in total
May 17, 2026 July 28, 2026
Daily snapshot data starts accumulating once the scheduler runs — for now this is interpolated from the agency's first/last dates.

What is this? A baby self-feeding pillow is a cushion that lets a baby drink from a bottle without help. It holds the bottle in place with elastic or a pouch.

What's happening? The pillow can let milk flow too fast. The baby may choke because they cannot stop the flow or call for help.

Does this affect me? This risk is for babies who use self-feeding pillows in Ireland.

What should I do? Stop using the pillow right away. Ask your doctor or pharmacist for safe feeding advice.

🤖 This plain-language summary is automatically generated from the official agency notice using AI. It is for general information only — not medical advice. For decisions about your health, always consult a pharmacist or doctor and read the official source linked below.

🔬 Medical / technical details (for professionals)
Agency-published detail

Risk level: Serious risk · Type: Choking · Category: Childcare articles and children's equipment · Hazard: The pillow is placed around the baby’s neck, the bottle is held in position by a piece of elastic or a pouch and the baby is positioned on its back to feed itself without the assistance of a caregiver holding the bottle and controlling the feed. In this situation, the baby will not be able to control the flow of milk and the milk will continue to flow even if the baby is not swallowing. This can lead to choking. Choking can be silent and a baby will not have the dexterity or cognitive behaviour to otherwise raise the alarm. · Origin: Unknown

First published
July 14, 2023
Last refreshed by us
2 months ago
Severity (as classified)
High
Official source
https://ec.europa.eu/safety-gate-alerts/screen/webReport/alertDetail/10009523

All information on this page comes from the official agency notice. We translate and summarise it; we don't add or edit facts.

Related alerts

❓ Frequently asked questions

What is this product recall alert about?
Baby self-feeding pillow. Risk level: Serious risk · Type: Choking · Category: Childcare articles and children's equipment · Hazard: The pillow is placed around the baby’s neck, the bottle is held in position by a piece of elastic or a pouch and the baby is positioned on its back to feed itself without th...
When was this alert issued?
This alert was issued on July 14, 2023 by EU Safety Gate.
Which countries are affected?
The alert applies to Ireland.
How serious is this alert?
Serious risk. A serious risk means the product or medicine can cause significant harm. Treat the alert as urgent.
What should I do?
If you have this product at home, stop using it and return it to the point of purchase for a refund. Keep the receipt if you have one — most retailers refund without it for safety recalls.
Where can I find the official notice?
The full official notice is published on ec.europa.eu.

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⚠️ We aggregate official notices. We do not give medical advice. For medical or legal decisions, consult the source agency and a qualified professional.